SAUDI 100 BRANDS - Showrooms

Launched in 2022 by the Saudi Fashion Commission, the Saudi 100 Brands initiative is a scouting and mentoring program that aims to promote Saudi fashion on an international level, helping to grow awareness with fashion industry leaders, buyers, and media.

Now, the initiative is bringing its curated selection of Saudi brands to Paris for the first time — with dedicated, state-of-the-art showrooms, as well as a series of celebratory events positioning Saudi Arabia as an incubator for creative talent in the global market.

The Saudi 100 Brands showcase is to run parallel with the Paris Men’s and Haute Couture fashion weeks in June and July, with multibrand showrooms in two prestigious locations, revealing the true diversity of the contemporary Saudi fashion scene.

Locations:
Paris - FRA

Category Institutional Collective Showroom

Official Website